Why choose us as your PPC Partner?
In 2011 we started out as a specialist PPC Agency managing Google AdWords campaigns and we have been managing campaigns ever since. We are a Google AdWords certified partner and have managed campaigns in a variety of different sectors like travel, healthcare and insurance.
Zinai Digital, Digital Marketing Agency Kochi have managed budgets from two thousand Euros per month to over half a million and have always delivered the lowest cost per acquisition available.
Director Level PPC Attention
Our PPC campaigns are not run and optimised by junior executives with Zinai Digital your campaign will get director level attention all times from reports to monthly meetings and be actively managed and optimised by our team.
Vivek holds a MBA in Digital Marketing from Michael Smurfit graduate business school and a Diploma in Digital Marketing from the Digital Marketing Institute. He is also Google Analytics qualified and AdWords qualified, first passing the Ads exam in 2017 and again in 2020.
We only take on a small number of clients each year and this enables us to focus on performance and gives clients campaigns the extra attention needed to deliver superior results.
Active PPC Management
We do not set-up campaigns to allow them to run and deliver a monthly report and collect our management fee, our active daily management allows us to beat your existing performance and lower your cost per acquisition (CPA).
Our Active weekly/Monthly monitoring and daily management includes:
- Keyword performance
- Negative keywords
- Ad group/campaign performance
- Ad copy testing
- Bid Changes
- Best time of day/hr
- Landing page testing
- Ad position testing
- Mobile performance
- Bounce rates/Time on page/Page visits
- CPC/CPA testing
Monthly deep dive reports are given and delivered face to face if required.
- Overall website performance
- Traffic sources
- Campaign Performance
- Ad group Performance
- Keyword performance
- Top converting channels
- Conversion geo location
- Landing page performance
- Cost per acquisition
- Offline activity performance
Our management rates are competitive and mixed with our experience and knowledge of what works and what doesn’t we can very quickly help your campaign succeed and avoid common pitfalls when setting up or reengineering Google AdWords accounts.
We charge 25% of ad spend with a minimum fee of €400.00 per month
Why Google AdWords?
AdWords is one of the best ways to get your product or service in front of your target audience. At the very moment a potential customer searches for your product or service on Google your ad triggers giving the searcher exactly what they searched for and tempting them to click on your ad. The best part is if nobody clicks on the ad, it’s free! You only pay per click.
Google AdWords is incredibly cost effective and offers some of the best return on investment available from any form of on or offline advertising. No other advertising medium allows you to display your ad to the exact specification of a search term at the moment a potential customer searches for your product or service and directly bring that traffic to your site.
In Ireland at last count 2015, Google owned a whopping 99% of the search market in Ireland that means if a search happens online it happens on Google and if you’re not there the traffic just goes to someone who is.
So if you want a digital champion to drive your AdWords campaign get in touch